
The Heart and Soul of Culture: How to Save Your Bottom Line by Making the Transformation to a Conscious Business - Paperback
The Heart and Soul of Culture: How to Save Your Bottom Line by Making the Transformation to a Conscious Business - Paperback
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by Barbara Yager (Author), Tom Hinton (Author)
Culture matters Research shows that not only does every company and organization have a culture that is unique, but repeat customers remain loyal because of your culture, not just your brand
So, how does your company leverage its culture to become a conscious business, and in the process, ensure higher profits, happier customers and more engaged employees?
Co-authors Tom Hinton and Barbara Yager believe the secret is to put your people before profits and make the transformation from an unconscious business to a conscious business.



















