Strategic Communication and AI: Public Relations with Intelligent User InterfacesStrategic Communication and AI: Public Relations with Intelligent User Interfaces
Strategic Communication and AI: Public Relations with Intelligent User Interfaces
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Strategic Communication and AI: Public Relations with Intelligent User Interfaces - Hardcover

$125.24
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Strategic Communication and AI: Public Relations with Intelligent User Interfaces
Strategic Communication and AI: Public Relations with Intelligent User Interfaces - Hardcover
$125.24
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by Simon Moore (Author), Roland Hübscher (Author)

This concise text provides an accessible introduction to Artificial Intelligence and Intelligent User Interfaces (IUIs) and how they are at the heart of a communication revolution for strategic communications and public relations.

Author Biography

Simon Moore is Associate Professor in the Department of Information Design & Corporate Communication at Bentley University in Massachusetts, USA.

Roland Hübscher is Associate Professor in the Department of Information Design & Corporate Communication at Bentley University in Massachusetts, USA.

Number of Pages: 90
Dimensions: 0.31 x 8.5 x 5.5 IN
Publication Date: September 10, 2021
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