BooksCloudSKU: 9781587982408
Consumer Psychology in Behavioral Perspective - Paperback
$60.48
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$60.48
Consumer Psychology in Behavioral Perspective - Paperback
$60.48
/
Consumer Psychology in Behavioral Perspective - Paperback
$60.48
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by Gordon Foxall (Author)
This is a reprint of a formerly published book. It deals with the psychology and behavior that motivates people to make the purchase and consumer choices that they do.The book makes a major new contribution to our understanding of consumer decision-making.
Number of Pages: 244
Dimensions: 0.63 x 8.52 x 5.52 IN
Publication Date: December 01, 2004
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